The Campaign Manager allows you to create and manage marketing campaigns. Marketing campaigns involve sending one or more letters or e-email to a group of people on a timed basis.

When creating marketing campaigns, you need to consider:

·      When do I want the campaign to begin?

·      Who do I want to receive the campaign letters?

·      Which letters do I want to send?

·      How often do I want to send letters?

Marketing campaigns consist of these elements:

·      Target List - The Target List contains the group of people who will receive letters.

·      Letter List - The Letter List contains one or more letters sent during a marketing campaign. There is no limit to the number of letters in a Letter List.

·      Campaign Status - A marketing campaign can have the following operational statuses:

o  Incomplete - The campaign is missing a component.

o  Ready - The campaign is ready to print the first marketing letter.

o  Active - The first letter of the campaign has been printed. The campaign has scheduled letters to print in the future.

o  Completed - All letters of the campaign have been printed.

o  Cancelled - A once active campaign has been cancelled.

·      Start Date - The date the marketing campaign begins.